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Risk communication : a mental models approach

Author: M Granger Morgan; Ebrary, Inc.; et al
Publisher: Cambridge [u.a.] : Cambridge University Press, 2002.
Edition/Format:   Computer file : English : [Online-Ausg.]
Database:WorldCat
Summary:

Thisbook explains how to develop more effective risk communications using the Carnegie Mellon mental-model approach.

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Material Type: Internet resource
Document Type: Internet Resource, Computer File
All Authors / Contributors: M Granger Morgan; Ebrary, Inc.; et al
ISBN: 0521002567 9780521002561 9780511814679 0511814674 9780521802239 0521802237
OCLC Number: 704513462
Reproduction Notes: Online-Ausg. Palo Alto, Calif. ebrary, 2009. online-Ressource.
Description: xi, 351 p. : ill. ; 24 cm.
Contents: 1. Introduction; 2. The Carnegie Mellon mental models approach; 3. Creating an expert model of the risk; 4. Mental model interviews; 5. Confirmatory questionnaires; 6. Development and evaluation of communications; 7. Case studies: applications to environmental risks; 8. A mental models approach to HIV/AIDS; 9. Some concluding remarks; Appendices.
Responsibility: M. Granger Morgan ... [et al.].

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'The authors' idea of expert models of risk ... is a very useful one, both for practitioners and academics doing work in this area. In fact, the chapters outlining these models made a very important Read more...

 
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